Content Marketing

Square

Writing Samples

Blog posts written for Business Talent Group. For a full view of all of my BTG blog bylines, visit my BTG author page.


Editing Samples

Blog posts for Business Talent Group that I produced and edited alongside BTG talent or leadership authors.


Long-Form Content Pieces

2021 High-End Independent Talent Report — Business Talent Group
Thought leadership/Content marketing/Lead generation [45 pages]
Audience: F1000 executives

For this annual piece, I was responsible for all of the graphic design—including editorial layout, charts, and infographics—and assisted in synthesizing the data and writing the copy, as well as promoting the piece through advertising, emails, and social media.


The Life Science Leader’s Guide to On-Demand Talent — Business Talent Group
Content marketing/Lead generation [13 pages]
Audience: Director, VP, and above, F1000 pharma and biotech companies

I wrote the copy and designed this sales-oriented piece in its entirety.


2021 Skills Index — Business Talent Group
Thought leadership/Content marketing/Lead generation [29 pages]
Audience: F1000 executives

For this annual piece, I was responsible for all of the graphic design—including editorial layout, charts, and infographics—and assisted in synthesizing the data and writing the copy, as well as promoting the piece through advertising, emails, and social media.


On-Demand Talent for Critical Remote Work — Business Talent Group
Scrolling infographic
Audience: F1000 executives

Copywriting and design